Vision
Ireland’s number one choice for independent retailers and foodservice providers. Delivering innovative solutions that drive profitable and sustainable business.
Purpose
Empower people through the future of food
and retail solutions. Growing and
winning together.
Our Values
Empowering People
We support, develop, and grow our people – respecting knowledge and experience, celebrating uniqueness, and embracing the next generation.
Winning Together
We show up for each other and our partners – building trust, sharing goals, and working as one team to create lasting shared value and impact.
Market Shaping
We lead with purpose – challenging ourselves and each other, setting clear direction, driving meaningful innovation, and delivering high-quality execution.
Customer Centric
We listen, understand customer needs and preferences – putting customer success at the centre of everything we do. Tailoring our support to individual needs.
Community Minded
We build local connections, support sustainability, and create long-term positive impact – doing business in ways that leave a lasting legacy.
Always Genuine
We hold ourselves to a high standard – staying grounded, authentic, approachable, accountable, and true to who we are.
Our Brands
