Operating in Ireland for nearly 60 years, SPAR is one of the country’s largest convenience retail groups. From the time it opened its first store in Dublin in 1963, the brand has been a leader in Irish convenience retailing, bringing consumers the most innovative products and in-store offerings.
Founded in The Netherlands in 1932, SPAR is the world’s largest grocery chain and in Ireland SPAR is part of leading retail and wholesale company BWG Foods UC. SPAR’s independent retailers are embedded in their local communities, providing an essential service to the customers they serve. With a presence in every county across Ireland, SPAR’s over 400 stores provide employment for 14,000 people locally.
SPAR has a strong heritage in Ireland in supporting local communities through sport and in particular soccer and athletics.
SPAR supports international and grassroots football through its official partnership with the Football Association of Ireland (FAI), which has been in place since 2015 and includes title sponsorship of the largest primary schools’ competition in the country, the SPAR FAI Primary School 5s Programme.
SPAR encourages consumers to choose a better alternative for their health and wellbeing through the SPAR Better Choices programme, which launched in 2016 and remains just as popular with consumers across the nation today.
The brand is also famous for its iconic tree symbol and strapline ‘Under the Tree at SPAR’.