Under the Tree since 1963, SPAR is one of the country’s leading convenience retail groups and has been serving communities in Ireland for more than 60 years. From the time it opened its first store in Dublin in 1963, the brand has been a leader in Irish convenience retailing, bringing consumers the most innovative products and in-store offerings.

Founded in The Netherlands in 1932, SPAR is the world’s largest grocery chain and in the Republic of Ireland SPAR is part of leading retail and wholesale company BWG Foods UC. SPAR’s independent retailers are embedded in their local communities, providing an essential service to the customers they serve. With a presence in every county across Ireland, SPAR’s over 400 stores provide employment for 14,000 people locally.

The brand is famous for its iconic tree symbol and strapline ‘Under the Tree at SPAR’.

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