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Value Centre


BWG operates a Wholesale Distribution Business through its Cash and Carry network Value Centre, providing goods and services to the retail grocery trade, licensed and catering outlets.  There is a chain of 22 wholesale cash-and-carry branches under the Value Centre brand.

The brand has been in existence for over 40 years, and in recent years there has been significant investment made in upgrading the branch network in order to improve efficiencies and deliver a more positive customer shopping experience. Branches range in size from 12,000 to 50,000 sq ft. with the larger scale branches of Dublin, Cork and Galway also operating as multi-temperature Foodservice depots.

Value Centre supply to over 20,000 customers nationwide in a variety of businesses, including independent retailers, caterers, hotels, clubs, restaurants, institutions, health boards, fast food outlets, publicans as well as many more, and are the main supplier to the XL and Xpress Stop stores. Each Value Centre has a product listing of over 15,000 lines and carries a full range of retail and catering Own Brand products under the ‘Family Value’ and ‘Chefs Kitchen’ labels, as well as a range of retail and on-trade wines. All products are competitively priced and both local and national promotions run on a regular basis across all product categories including alcohol, confectionery, health and beauty, fresh, frozen, catering products, plus many more.

Value Centre provides superior customer service, striving to exceed the expectations of all our customers. Friendly and dedicated sales teams, comprising of sales developers and a telesales teams, are on hand to develop our customer’s business and focus on their needs. Using effective order capture through use of modern and innovative technology systems also helps us to achieve market leading service levels for all Value Centre customers.